Firenza Tires

Firenza is a midrange tire brand in the Starfire/Cooper family that provides better-than-budget quality in a price range between entry-level and premium for passenger and SUV drivers. Their SH01 and ST05 series deliver improved ride quality and compound consistency compared to strictly economy brands while remaining well within reach of the value-conscious shopper. A practical step up from budget tires that doesn't overextend the wallet.